Starlist, a new influencer marketplace, has officially launched, promising to link brands and influencers to collaborate across Africa.

In a statement, Starlist noted it aims to simplify connections and provide tools, insights, and support for successful marketing campaigns.

Its Communications Director, Nnamdi Abana, said the platform was created to meet the rising demand for a seamless approach to influencer marketing, noting, “Our platform not only connects brands and creators but also offers end-to-end support to ensure campaigns are executed successfully and deliver measurable results.”

The platform offers influencers, from emerging creators to established voices, the opportunity to showcase their profiles and attract meaningful brand partnerships.

It also stressed that it allows creators to connect with brands that align with their unique niches, boosting visibility and opportunities.

Starlist added it provides powerful search capabilities for brands to identify influencers based on specific attributes, audience demographics, and values that align with their campaign objectives.

According to Abana, the platform simplifies the process for businesses, whether startups, marketing agencies, or established enterprises, to find influencers who resonate with their brand vision.

In addition to fostering connections, Starlist added it delivers strategic support, helping brands and influencers plan campaigns and measure results against clear objectives, ensuring