Lasaco Assurance Plc has convened its 2025 Customer Forum for the northern region to enhance their experience with the company.

According to a statement on Tuesday, the forum held in Abuja brought together policyholders, brokers, corporate clients, and industry partners to engage in a dialogue aimed at enhancing service delivery and aligning offerings with the evolving expectations of the Northern market.

The Lasaco Customer Forum allows the firm to engage with its customers across the country.

Delivering the keynote address, Managing Director Mr Razzaq Abiodun provided an overview of Lasaco Assurance’s recent performance and strategic priorities.

He highlighted the company’s consistent income growth, digital transformation agenda, and ongoing operational restructuring designed to ensure responsiveness and resilience in a dynamic insurance landscape.

Abiodun reiterated Lasaco Assurance’s resolve to continually invest in technologies and systems that deliver tangible value to clients and drive industry innovation.

In his opening remarks, the Regional Manager (Northern Region), Mr Kunle Hamza, underscored the company’s unwavering dedication to stakeholder engagement as a foundational pillar of its growth strategy.

He emphasised that customer insights remain integral to shaping policies, refining service processes, and reinforcing the company’s brand promise.

The forum’s interactive session offered an invaluable platform for open and constructive dialogue. Participants, who represented diverse market segments, provided actionable feedback on critical areas including claims processing, product accessibility, communication channels, and overall service efficiency.

The interactive session proved to be the forum’s highlight, with attendees offering candid feedback which tremendously highlighted the areas of need and improvement in the Northern insurance market. Attendees further emphasised the importance of strengthening broker relationships and sustaining product offerings.

Addressing the customers, Head of Strategy Mr Adedayo Adetokun affirmed that Lasaco Assurance is actively developing multiple digital platforms to cater to various customer segments, part of a broader digital innovation roadmap that positions the company for future growth. He noted that human capital development is also being prioritised, with targeted investments in talent acquisition and training to enhance operational capacity.

In his closing remarks, General Manager of Sales, Mr. Muyiwa Anwoju, expressed the management’s deep appreciation for the feedback received. He assured participants that all contributions would be meticulously reviewed, categorised, and integrated into the company’s improvement plans