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GRDS targets faster shareholder services with digital assist


Greenwich Registrars & Data Solutions has launched “Mr Green,” a WhatsApp-based digital assistant designed to help shareholders handle routine registrar enquiries, as the firm adapts to changing expectations in the capital market.

In a statement on Sunday, the acting Managing Director, GRDS, Anne Mutuah, said the registrar business was evolving, driven by shareholder demand for faster and more convenient access to information.

He said, “Today’s shareholders expect faster access to information, simpler processes, and convenient service channels that align with how they communicate and transact daily. As an organisation committed to continuous improvement and innovation, we believe technology must be leveraged to make shareholder services more accessible, efficient, and responsive.

“It is with this vision that we introduce Mr Green, our WhatsApp-based digital assistant designed to support shareholders with everyday registrar enquiries.”

Mutuah said GRDS plays a critical role in maintaining investor confidence and ensuring effective communication between companies and their shareholders, but acknowledged that access to timely information remains a challenge for many investors.

“However, we also acknowledge that many shareholders still face challenges in accessing timely information, particularly around dividend status, unclaimed dividends, record updates, and probate-related enquiries. Innovation, therefore, is not just about adopting new technology; it is about solving real problems and improving the overall service experience,” he said.

According to him, Mr Green intends to address some of these issues by using WhatsApp, one of the most widely used communication platforms in Nigeria. Through the service, shareholders can access information and guidance on dividend enquiries, unclaimed dividends, rights issues, shareholder record updates, as well as probate and transmission processes.

“By bringing these services closer to shareholders through a familiar and easy-to-use platform, we are simplifying engagement and reducing barriers to information. At GRDS, innovation is driven by our commitment to service excellence. Our goal is to continuously introduce solutions that improve efficiency while maintaining the trust and reliability that the registrar business demands,” he added.

Mutuah said the introduction of Mr Green was not intended to replace human interaction but to improve service delivery by providing quicker initial responses.

“We understand that technology does not replace human interaction; rather, it enhances it. Mr Green serves as a first point of contact, providing instant responses and guidance, while our team remains available to provide further support where required. This ensures that shareholders receive both speed and personal attention when needed,” he stated.

He added: “As we continue to innovate within the registrar space, our focus is the same; to make shareholder services simpler, more transparent, and more accessible for all.”

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