The Presidency, in collaboration with the Federal Inland Revenue Service, held a grassroots sensitisation drive across key areas of Ibadan to educate citizens about the recently signed Tax Reform Bills and how the new policies directly impact the public.

The sensitisation drive was organised by the Presidential Community Engagement Office (South-West) and FIRS and focused on explaining the real-life benefits of the reforms to traders, transport workers, artisans, and small business owners.

The awareness drive, themed ‘Irorun fún Mekúnù’ (relief for the common man), moved from Ojoo to Mokola Roundabout, using mobile banners, placards, sound systems, and multilingual materials to break down the core provisions of the tax reform.

Addressing journalists during the exercise, the Senior Special Assistant to the President on Community Engagement (South-West), Moremi Ojudu, said the campaign was designed to ensure that everyday Nigerians are not left behind in conversations about reform.

“The tax reform is here to make life easier for every Nigerian. It affects market women, mechanics, students, commercial drivers, and everyone who earns a living. For instance, traders who used to face multiple levies from different sources can now breathe easier under a simplified system.

“Low-income earners no longer have to part with a portion of their small salaries, and small business owners can grow without fear of being overtaxed. We want people to understand how these changes support them, reduce pressure, and give them a fairer chance. This outreach is about clarity, not just compliance,” she said.

The sensitisation drive is part of a wider national effort to make the Renewed Hope Agenda a lived reality for citizens, especially those in underserved communities.